Donnyboy
Elio Addict
In Elio's July 2016 presentation they said something that stuck with me. On slide 11 they conducted a brand awareness study and found that only 6.5% of US adults age 25-75 had heard about the Elio. It's probably a little higher but I would guess it's still under 10%. That makes the 65k+ reservations seem even more impressive.