This is not directly about Elio Motors however Elio Motors does want to use the same direct to consumer sales model Tesla uses.
http://www.reuters.com/article/2014/04/24/usa-tesla-motors-ftc-idUSL2N0NG19120140424
http://www.reuters.com/article/2014/04/24/usa-tesla-motors-ftc-idUSL2N0NG19120140424