The conversion rate on the 6.5% was when EM was playing a relatively happy tune. And, keep in mind that is 65k reservations, it doesn't guarantee 65k sales. And I thought I was pretty generous with the figures I gave. Wow. The double-priced gas card is one of those things that looks great on paper. But it depends on already financially strapped individuals... To stay honest and not revert to paying cash. It also requires individuals to rack up considerable miles to keep the payments up. Finally, it puts more administrative costs on someone somewhere. There will be phone calls and repossessed Elios. Hey, I'm far beyond ready. Show me, don't tell me.