outsydthebox
Elio Addict
With most car manufacturers nowadays, options come as packages often with significant cost....
As an "insider" I can share the main reason why accessories are packaged....PURE PROFIT. This is especially true with "dealer added items. You know...the "addendum" sticker that is beside the window sticker? When 3 or 4 items(or more) are "bundled" together, We lose the ability to "break down" the price of each individual item, and actually see that we have been overcharged. On the rare occasion that a customer will "fight it out" and get the "package" price reduced, they lose out on negotiating a lower price on the window sticker. Most dealers would gladly give you a $1K "Paint protection package" (wax & undercoat / actual cost: under $100). Then, because you feel so good about "winning" that fight, you pay full MSRP!
Imagine going to the grocery store and filling you cart without knowing the price for anything! Then you just pay "whatever" the cashier wants to charge?